What should be included in an electronic press kit?
What should be included in an electronic press kit?
Here are the essential elements to include in your Electronic Press Kit:
- Links to Your Music.
- Artist Biography.
- Professional Photos and Album Artwork.
- Logos and Branding Assets.
- High-Quality Music Videos.
- Embedded Links to Your Assets.
- Press and Testimonials.
- Tour Dates and Show Information.
How do I make an electronic press kit?
How do I create an EPK?
- Sign up for Sonicbids. The Sonicbids EPK makes consolidating all your information and submitting it to promoters easier than ever.
- Start with the basics.
- Organize your calendar.
- Connect your EPK with all your social media.
- Add high-quality songs, photos, and videos.
- Apply for opportunities.
How A press kit is used?
What’s a press kit? A press kit is a page or folder on your website that makes it incredibly easy for journalists to learn about your brand and access photos and videos to use in their content. Press kits give journalists all the facts and figures they need so they can focus on telling a compelling story.
What is the meaning of press kit?
A press kit, often referred to as a media kit in business environments, is a pre-packaged set of promotional materials that provide information about a person, company, organization or cause and which is distributed to members of the media for promotional use.
What is an electronic press kit?
In the music industry, physical press kits have almost completely been replaced by the electronic press kit. The EPK, as it is known, is a traditional promo package in a digital form that lives on a band or band manager’s website.
How can I promote my band’s press kit?
Make your band’s EPK visually stunning with features to show off your press images, album art, music videos, or anything you want industry to see. Let industry reps listen to your singles or albums on your EPK. Display your press images in a thumbnail gallery or slideshow. Provide reps with a custom form to reach you directly on your press kit.
Are electronic press kits the future of music promotion?
In general, electronic press kits are considered a welcome change in the world of music promotion. EPKs can handle more information in a user-friendly format than physical press kits. They are also easier on the budget as production costs are kept at bay with no print production and no postage required to send them.
What happened to physical press kits?
Heather McDonald wrote about music careers for The Balance Careers. She has worked in the music industry for over two decades. In the music industry, physical press kits have almost completely been replaced by the electronic press kit.